01
Executive Workshop
Three hours, up to eight people who can change the system, before any evidence is gathered.
You own: The shape of the problem, in writing.
€6,000flat
Creditable against a Diagnosis if one is commissioned within 30 days.
Every price publishedServices
What it costs to find where the system is breaking.
Six engagement models for designing, diagnosing and scaling B2B commercial systems. Which one fits depends on whether the system is still emerging, already under strain or changing shape.
Prices in public
Six ways in, one system underneath.
What changes is how far the work goes: reading the system, pricing what it costs, or carrying the change through.
You do not leave with recommendations. You leave with something that stands on its own.
02
Diagnosis
Usual entry pointInterviews, the operating records you already produce, and your own internal rates.
You own: Five outputs and one decision, not a deck.
€12,000flat
Six to eight weeks from evidence access to the leadership briefing.
03
Build
Strategy, roles, handoffs, process, data, governance and operating cadence.
You own: The first commercial operating model, and the reasoning the next leader inherits.
€30,000flat
For companies selling successfully without a system anyone could hand over.
04
Operation
The scoped Diagnosis, then implementation of its roadmap inside your own system.
You own: The change implemented, and measured against its own baseline.
€55,000flat
The diagnostic is included in this price rather than added to it.
05
Partnership
Recurring diagnosis, implementation support and capability development, cycle after cycle.
You own: Capability built into your own leaders rather than rented.
€7,500per month
Six-month term. A partnership that cannot end has stopped being useful.
06
Training
Sales execution, commercial leadership, system literacy and cross-functional coordination.
You own: A standard the team can apply without us.
€8,000flat
Applies where the capability gap has already been named.
Before any of them
Four conditions decide whether an engagement is possible at all.
They describe the state of your commercial system rather than the size of your company. Where one is missing, that is said in the first conversation rather than after a scope is proposed.
A pattern that repeats
One difficult quarter is an episode. The same failure across deals is a system.
Evidence you can grant access to
Interviews, operating records and financial data. Without access, a finding cannot be defended.
Authority to change the system
Roles, handoffs and ownership have to be changeable by someone in the room.
A decision that is still open
Where the decision is made and only needs justifying, this is not that.
Not on the list: company size, headcount or revenue. A ten-person team and a much larger one can carry the same coordination failure.
The foundation
Every engagement runs on the KIHON framework.
KKey breakFind where the system is breaking
IInputsGather what the finding must stand on
HHidden costEstablish what the break is costing
OOrderDecide what changes first
NNamed ownersGive each change an owner and a review
Five steps, applied at different depths. The framework is how Kihon works; the methodology underneath it is ISEOR/SEAM's, set out with its attribution on the framework page →
Why Kihon Labs
What holds across every engagement.
A written answer before any scope
Every enquiry gets a written reply with the honest next step, including no engagement.
Six to eight weeks to a decision
A Diagnosis runs from evidence access to leadership briefing in six to eight weeks, and ends in a decision rather than a deck.
Outputs that travel without us
Findings, the cost model and the roadmap stand on their own. You can execute them with anyone.
Limits published with the finding
What the evidence could not establish is stated beside what it did, so a number can be defended when it is challenged.
FAQ
Before you choose.
If I continue into Operation, do I pay for the diagnostic twice?
No. The diagnostic is included in the Operation price rather than added to it. The same applies inside a Partnership, where the recurring diagnosis is part of the monthly fee.
Why is Partnership monthly rather than a single fee?
Because the commercial system does not stop changing shape, and a diagnosis of it has a shelf life. It runs at €7,500 a month on a six-month term. The term ends: a partnership that cannot end has stopped being useful, and the capability is built into your own leaders rather than rented.
Can I buy the Diagnosis on its own?
Yes. It is a standalone engagement designed to be useful once delivered. Build leaves a system that runs without us, and Operation is designed to hold without supervision once the change has been measured against its baseline.
What if the diagnostic does not find much?
Then you have an answer to a question that was previously a hunch, and you stop spending on a problem that is smaller than it felt. That is a legitimate outcome, and it is said plainly rather than padded into a longer report.
Do you work with companies outside Spain?
Yes. The work is conducted in English, with B2B companies internationally. Prices are the same wherever the company sits.
Get started
Do not choose a service before the operating question is clear.
Use 30 minutes to define the operating question, test what evidence exists and decide whether Kihon has a role at all. No scope is proposed before that is clear.
Discuss the operating problem